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Paramount (ViacomCBS)

by ThriveAdmin | April 20, 2022 |

Paramount Viacomb CBS

Paramount (formerly ViacomCBS) reached out to Rize Reviews to get better product review information for its UK market and drive advertising decisions and other priorities. Our reputation management team manually scraped over 20 review sites for the required review data. We then examined and reported more than 4,000 products in a spreadsheet format and used the data to create a brand new, custom dashboard that allowed the client to determine actionable insights and discuss new strategy directions with its leadership team.

Paramount (formerly ViacomCBS) reached out to Rize Reviews to get better product review information for its UK market and drive advertising decisions and other priorities. Our reputation management team manually scraped over 20 review sites for the required review data.

We then examined and reported more than 4,000 products in a spreadsheet format and used the data to create a brand new, custom dashboard that allowed the client to determine actionable insights and discuss new strategy directions with its leadership team.

4.63

Average Review Score

300

Average Review Volume

Project Overview

The client approached Rize Reviews because of a huge lack of review data regarding its British eCommerce products. To help the company gain a better understanding of its product performance and consumer response across channels, we scraped the web and created an easy-to-navigate dashboard, which provides detailed information about its product review score and volume. The dashboard allows the client to access review data per retailer, brand, manufacturer and product.

Rize Reviews Dashboard

Rize’s product review report shows 93.6 percent of Paramount’s reviews come from Amazon. The client also has an average review rating of 4.63 and an average review volume of 300.

From the Client:

“I have thoroughly enjoyed working with Tim Clarke, I have learned so much from him and the Rize team! I believe we have definitely set an amazing standard with this project and I’m confident this will be a great partnership between Rize and Paramount.”

- Digital Marketing Manager, Paramount

About the Client

Paramount is one of the leading multinational mass media and entertainment conglomerates headquartered in New York City. The company was previously known as ViacomSBS and rebranded in 2022 as a nod to its historic moviemaking past and its streaming future.

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