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It’s a fact: people are more likely to buy something or make use of a company’s services after reading positive reviews. Think back to when you last purchased a product. Chances are you read customer reviews first before deciding on which product to buy. Studies show that 95 percent of people who shop online read… Read More »
In today’s competitive business world, it takes more than a good product and excellent services to become successful. To outrank your competition, you need to remain consistent with your strategies. While the Internet has become a powerful tool to promote your brand and sell your products or services, there are several things you need to… Read More »
Negative reviews are inevitable — it’s how you respond that counts. All of us strive to make our clients happy, but the reality is, mistakes are unavoidable and you can’t please everyone. A shipment gone wrong, an uncontrolled technical error or a late customer notice can damage a brand’s credibility. Consequently, negative reviews can appear… Read More »