Author: Emman Velos

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How Much Does Reputation Management Cost?

How Much Does Reputation Management Cost?

By Emman Velos / May 25, 2023

The threat of reputational harm is ever-present. In today’s social and political climate, one seemingly minor incident can cause a ripple effect that erodes your brand’s entire reputation over time. This… Read More »

How To Strategically Use Your Online Reviews in Your Buyer’s Journey

How To Strategically Use Your Online Reviews in Your Buyer’s Journey

By Emman Velos / June 14, 2022

Consumers today take so much more time researching before making a decision to purchase. But because of the overwhelming amount of information available online, it’s clear that businesses have to keep… Read More »

What To Do When Your Google Business Profile Is Suspended

What To Do When Your Google Business Profile Is Suspended

By Emman Velos / May 24, 2022

Google My Business (GMB), now called Google Business Profile, is instrumental to your digital marketing efforts. As your customers’ source of firsthand information about your brand, your Google My Business account… Read More »

How Product Reviews Impact Your Search Traffic and Conversions

How Product Reviews Impact Your Search Traffic and Conversions

By Emman Velos / April 26, 2022

Product ratings and product reviews comprise a large part of the buyer experience. Customers read and monitor reviews online and use them to inform a purchasing decision they’re about to make…. Read More »

How To Remove Google Reviews

How To Remove Google Reviews

By Emman Velos / April 5, 2022

Google is the most prolific review platform today. In an internet-driven business landscape, leveraging Google customer reviews can benefit your business in impactful ways, from improving your online reputation to driving… Read More »