Author: Amber Ooley

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How is SEO affected by online reviews?

How is SEO affected by online reviews?

By Amber Ooley / April 25, 2018

Anyone in business can tell you how important reviews are. Good reviews can make your business stand out from the crowd, while poor reviews can close your doors forever. According to… Read More »

Why It’s Important for Businesses to Prioritize Online Reputation Management

Why It’s Important for Businesses to Prioritize Online Reputation Management

By Amber Ooley / April 9, 2018

In a digital era that’s dominated by social media and online reviews, businesses must constantly be aware of what is being said about their brand online. A recent survey conducted by… Read More »

When’s the best time to ask for a review?

When’s the best time to ask for a review?

By Amber Ooley / February 22, 2018

In 2016, BrightLocal surveyed a consumer panel of 1,000 people. The results of that survey showed that, if asked, 71% of people would leave a review for a business. That’s a… Read More »

How to Respond to Negative Reviews

How to Respond to Negative Reviews

By Amber Ooley / January 22, 2018

It happens to the best of us. No matter how vigilant you are at being a fabulous company with fantastic customer service, negative reviews happen. A product gets damaged during shipping,… Read More »

7 Basic Tactics for Getting More Positive Online Reviews

7 Basic Tactics for Getting More Positive Online Reviews

By Amber Ooley / January 10, 2018

Statistics by BrightLocal reveal that 84% of customers trust online reviews as much as personal recommendations. This is yet another study that confirms what we already know: reviews influence the buying decision… Read More »