Author: Shadz Loresco

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10 Reasons Why Online Reviews Matter More than Ever in 2021

10 Reasons Why Online Reviews Matter More than Ever in 2021

By Shadz Loresco / May 26, 2021

The word is out. Consumers are relying more and more on online reviews as we continue to navigate uncertain times. People are partly managing the constraints of the pandemic through online… Read More »

Citation Management: Why Your Business Should Be Using Local Listing Services

Citation Management: Why Your Business Should Be Using Local Listing Services

By Shadz Loresco / May 19, 2021

Consumers are whipping out their smartphones or turning on their laptops to search for brands, products and services online. A General Electric (GE) shopper research in 2019 found that 81 percent… Read More »

What Is Reputation Marketing and Why It’s Important for Your Local Business

What Is Reputation Marketing and Why It’s Important for Your Local Business

By Shadz Loresco / May 5, 2021

No local business can succeed without having any idea what their customers are thinking or saying about them. Dry cleaners, florists, dental clinics, plumbing companies and even the fast-food franchise around… Read More »

Peak Happiness Point: When Is the Best Time To Ask for Customer Reviews?

Peak Happiness Point: When Is the Best Time To Ask for Customer Reviews?

By Shadz Loresco / April 14, 2021

Knowing how to get online reviews for your business resourcefully is a key to staying competitive in the digital age. There are several tactics to ensure you’ll snag more ratings and… Read More »

Why Net Promoter Score Is So Important for Your Business

Why Net Promoter Score Is So Important for Your Business

By Shadz Loresco / March 31, 2021

If there’s a single most important metric for most industries to predict customer loyalty and growth, that would be the net promoter score (NPS). What is a net promoter score good… Read More »