Author: Misty Casul

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What Are Verified Reviews and How Do You Acquire Them?

What Are Verified Reviews and How Do You Acquire Them?

By Misty Casul / May 31, 2022

Positive online reviews have an enormous impact on customer purchasing behavior. Studies show that 95 percent of consumers tend to read reviews first before buying anything online. On top of that,… Read More »

Five Top Reasons Why Customers Leave You Negative Reviews

Five Top Reasons Why Customers Leave You Negative Reviews

By Misty Casul / May 12, 2022

Businesses receive negative reviews for various reasons. Some customers choose to bring their complaints online because they expect an apology after experiencing a sub-par service or product. Others want a refund…. Read More »

Net Promoter Score Survey Best Practices You Should Be Using

Net Promoter Score Survey Best Practices You Should Be Using

By Misty Casul / May 10, 2022

The timely and consistent use of Net Promoter Score (NPS) data allows you to create the best possible experience for your clients. NPS is a metric used to measure clients’ sentiment… Read More »

10 Ways To Expand Your Brand Reputation

10 Ways To Expand Your Brand Reputation

By Misty Casul / May 3, 2022

Your brand reputation is critical to your success. It’s just as consequential, if not more, as any product or service you offer. You can look at it this way: a high-quality… Read More »

Best Online Review Platforms for Your Business in 2022

Best Online Review Platforms for Your Business in 2022

By Misty Casul / April 28, 2022

Beyond creating a positive brand image, online reviews have the power to motivate purchases and directly impact your bottom line. Online consumer reviews influence 67.7 percent of purchasing decisions (Moz), while… Read More »