Why Financial Advisors Can Now Acquire and Leverage Google Reviews for Marketing
The Securities and Exchange Commission (SEC) recently updated SEC advertising rules to allow the use of testimonials in financial advisor advertisements, subject to certain restrictions. Prior to this update, called the… Read More »
Why Yelp Is Hiding So Many Legitimate Online Reviews in Its ‘Non-Recommended’ Section
Between a tourist passing through a particular area and a local who eats out here often, you’d probably be more likely to trust the latter’s reviews on Yelp for a restaurant… Read More »
5 Ways Every Business Can Use Its Online Reviews To Sell More
It’s undisputed that positive reviews help you sell your brand to new prospects and boost repeat business from existing customers. But waiting for your target audience to chance upon your customer… Read More »
Corporate Reputation Management: How To Get It Right and Why It’s Important
As a corporation, you are more widely recognized than an average small business. With this heightened brand awareness comes pros and cons – you capture a larger pool of potential customers,… Read More »
What Is a Review Management Service and Why It’s Important
As more people adapt to purchasing goods and services online, the competition keeps getting tougher. Today, online feedback and a single review can spell the difference between winning and losing customers…. Read More »