The word is out. Consumers are relying more and more on online reviews as we continue to navigate uncertain times. People are partly managing the constraints of the pandemic through online shopping. And reading about others’ experience of a certain brand, product or service provides them with a basis for their buying decision. Such changes… Read More »
Online reviews are everywhere: social media, Google, Yelp and other industry-specific review sites. While consumers become more reliant on other people’s opinions and experiences, many businesses struggle to keep their review ratings up to at least four stars. Why do some brands succeed in online review management and others don’t? The answer might be in… Read More »
Google review management is one of the most crucial aspects of online reputation management (ORM). Today, more customers utilize Google and other online review platforms to voice their brand opinions and influence other people’s decisions. Without a doubt, Google reviews have unprecedented power to shape your company’s online reputation. What efforts are you making to… Read More »
When it comes to doing business in this modern age, how you show up in search is everything. Whether you’re a local business or a national chain, having a strong presence in search engine result pages (SERPs) is going to help you get seen at the right time by the right people. But it’s about… Read More »