Customer Experience

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Top Customer Feedback Questions To Improve Your Products and Services

Top Customer Feedback Questions To Improve Your Products and Services

By Dolly Kate Ching | October 31, 2023
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When you collect customer feedback, you give your patrons a voice and allow them to express their experience, expectations and suggestions for improvement. You identify ways to serve them better through your offerings.  After all, no business is perfect; there is always room for improvement. And continuously elevating your services or products is the only… Read More »

How To Provide Better Customer Care (and Why You Need To Do It)

How To Provide Better Customer Care (and Why You Need To Do It)

By Mariel Pelaez | October 19, 2023
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As online reviews and social media hold sway on public sentiment, online reputation management services have become indispen­sable for brands to succeed online. That said, companies must intensify their efforts in delivering exceptional customer care – a critical component of online reputation management (ORM) – to keep customers satisfied and increase the likelihood of positive… Read More »

What Is Customer Lifetime Value (CLV) and Why It’s So Important for Your Business

What Is Customer Lifetime Value (CLV) and Why It’s So Important for Your Business

By Andy Tubig | August 24, 2023
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In today’s competitive business landscape, existing customers are the lifeblood of success. According to Semrush, existing customers are 50% more likely to try your business’s new product. These loyal patrons are also 31% more likely to spend more on their average order value with your business. One of the best ways to unlock the full… Read More »

What a Business Should Do About Declining Brand Trust

What a Business Should Do About Declining Brand Trust

By Andy Tubig | June 27, 2023
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Brand trust is the cornerstone of every successful business. Building brand authority and earning customer trust takes years, but a single negative incident can instantly shatter it.  What happens when customer trust is lost, and is it possible to regain it? In this blog, we explore how to build brand trust, win back customers and… Read More »

Take Control of How Customers Perceive Your Business Online

Take Control of How Customers Perceive Your Business Online

By Dolly Kate Ching | May 2, 2023
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If your business is struggling to scale or, worse, survive in your market, then you might want to look into customer perceptions toward your brand. A ringing customer perception translates to profitability as it increases brand loyalty and referrals. So, what is customer perception, exactly? What Is Customer Perception or Customer Brand Perception? Customer perception… Read More »