A perfect overall rating is good on the surface. But what does 5-star mean to your potential customers if your business doesn’t have recent reviews? While an overall 5-star rating is undeniably a digital badge of honor that speaks volumes about your brand, it’s the consistent flow of recent five star reviews (and less-than-perfect reviews)… Read More »
When it comes to pinpointing at which stage of the buyer’s journey online reviews come at hand, the boundaries between each stage become murky. Why? Online reviews have the power to initiate the awareness stage, dominate the consideration stage and shape the decision stage. In short, online reviews are capable of touching every stage of… Read More »
You can sit back and patiently wait for reviews, but you can get so much more just by asking. To help you proactively facilitate good business reviews, this blog will talk about the following: The Importance of Online Reviews for Businesses Online Reviews Management Tactics To Encourage Good Customer Reviews Top Review Sites for Businesses… Read More »
First things first, the key to a successful review generation campaign is to nail the quality of your offerings, be they products or services. This alone enables an organic flow of favorable reviews for your business. However, this isn’t to undermine the value of proactively asking for reviews. An extra push to increase reviews makes… Read More »