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Why Your 5-Star Rating Might Not Matter if You Can’t Generate Enough Recent Online Reviews

Why Your 5-Star Rating Might Not Matter if You Can’t Generate Enough Recent Online Reviews

By Dolly Kate Ching | January 2, 2024
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A perfect overall rating is good on the surface. But what does 5-star mean to your potential customers if your business doesn’t have recent reviews? While an overall 5-star rating is undeniably a digital badge of honor that speaks volumes about your brand, it’s the consistent flow of recent five star reviews (and less-than-perfect reviews)… Read More »

The Role of Online Reviews in a Buyer’s Journey

The Role of Online Reviews in a Buyer’s Journey

By Dolly Kate Ching | December 5, 2023
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When it comes to pinpointing at which stage of the buyer’s journey online reviews come at hand, the boundaries between each stage become murky. Why? Online reviews have the power to initiate the awareness stage, dominate the consideration stage and shape the decision stage. In short, online reviews are capable of touching every stage of… Read More »

7 Proactive Ways To Promote Good Online Reviews

7 Proactive Ways To Promote Good Online Reviews

By Dolly Kate Ching | November 30, 2023
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You can sit back and patiently wait for reviews, but you can get so much more just by asking. To help you proactively facilitate good business reviews, this blog will talk about the following: The Importance of Online Reviews for Businesses Online Reviews Management Tactics To Encourage Good Customer Reviews Top Review Sites for Businesses… Read More »

The Do’s and Don’ts of Using Email Marketing for Online Review Generation

The Do’s and Don’ts of Using Email Marketing for Online Review Generation

By Dolly Kate Ching | November 16, 2023
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First things first, the key to a successful review generation campaign is to nail the quality of your offerings, be they products or services. This alone enables an organic flow of favorable reviews for your business. However, this isn’t to undermine the value of proactively asking for reviews. An extra push to increase reviews makes… Read More »

What Is a Good Follower Growth Rate Across Social Media Platforms?

What Is a Good Follower Growth Rate Across Social Media Platforms?

By Arrabon Toribio | November 9, 2023
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Ever wondered how quickly your social media followers should be growing? Everyone wants to expand their presence on social media by increasing their follower count. But it’s crucial to understand what a healthy follower growth rate looks like. Do you have to be a celebrity or influencer to achieve thousands of followers quickly? Or do… Read More »