Gyms and health clubs are customer-facing businesses, meaning that client experiences play a huge role in shaping their reputation and brand image. However, high customer standards and expectations make the fitness industry highly vulnerable to angry and unsatisfied customers. Gym owners know that even a minor issue, like a faulty key fob, can lead to… Read More »
Consider SMS marketing for a minute. The words “traditional” and perhaps even “outdated” might come to mind. But rest assured, that cannot be farther from the truth. Contrary to common belief, good old SMS marketing has an enduring power when it comes to keeping your customers happy and connected. Up until now, its straightforward, real-time… Read More »
Online customer reviews now exist practically for all commodities, from consumer apps and products to ride-sharing and delivery services. They come in all types, too: There are positive, helpful and constructive reviews. Others can be humorous or unrelated to the product or service. But there’s one kind that can easily harm your online reputation, whether… Read More »
It’s that time of the year again when businesses and customers are at their busiest. Whether you’re a brick-and-mortar store or an eCommerce business, you are witness to a flurry of activity among customers checking off items on their holiday shopping list. So how do you make the most of this busy time to generate… Read More »
Being proactive in generating reviews has become a priority for our clients. And thanks to the latest online reputation management (ORM) trends and tools, brands and businesses can make the process of giving feedback an excellent experience for their customers. As we continue to look for more convenient and customer-friendly ways to request reviews, quick… Read More »