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Do Online Reviews Really Matter for Medical Providers

Do Online Reviews Really Matter for Medical Providers

By Shadz Loresco | May 19, 2022
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Traditionally, patients had limited access to healthcare information before visiting a provider. They relied on hospitals or the organization for a clue on the quality of physician services, including medical quality and bedside manner, according to a 2019 study published on PubMed Central. In contrast, the internet today provides more channels for acquiring pertinent information… Read More »

Customer Satisfaction Survey Best Practices You Should Be Using

Customer Satisfaction Survey Best Practices You Should Be Using

By Judyann Sonido | April 19, 2022
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In today’s digital age, customer power is at an all-time high. It’s time for businesses to leverage customer reviews to improve client satisfaction and increase profitability. And what better way to gather actionable data at key interaction points than through customer experience survey campaigns?  Different companies and organizations invest in client satisfaction survey campaigns to… Read More »

How To Use Word of Mouth Marketing To Build Your Brand Presence

How To Use Word of Mouth Marketing To Build Your Brand Presence

By Thea Danganan | April 12, 2022
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Building a strong brand presence is critical for businesses to thrive in the digital age. Numerous marketing strategies can propel you to success, but nothing beats word of mouth (WOM). WOM is the most valuable form of marketing since it’s the one that consumers trust above all others. According to McKinsey & Company, word of… Read More »

The Role of Reputation Management in Each Stage of the Buyer’s Journey

The Role of Reputation Management in Each Stage of the Buyer’s Journey

By Thea Danganan | March 17, 2022
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When faced with a buying decision, consumers only want the best. Naturally, they gravitate to trustworthy businesses, those with a track record of superb products and excellent customer service. For this reason, reputation management is instrumental to today’s business success. The importance of reputation cannot be stressed enough. Reputation is an encompassing factor that exists… Read More »

Mental Health Review Response Is on the Rise: Here’s What You Need To Know

Mental Health Review Response Is on the Rise: Here’s What You Need To Know

By Thea Danganan | March 15, 2022
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The conversation about mental health has been gaining more and more prominence in recent years. The stigma surrounding mental health issues is dissipating, and younger people are more open to discussing their mental health status than previous generations.  According to a survey conducted by the American Psychological Association (APA), 87 percent of adults in the… Read More »