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Online Reputation Management Tactics for Multi-Location Businesses

Online Reputation Management Tactics for Multi-Location Businesses

By Thea Danganan | June 7, 2022
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The foundation of a successful business is a positive online reputation. Brands with a positive influence attract more people since they are perceived as more capable of providing value. Due to this good brand standing, they can charge premium prices for their offerings and generate more revenue.  However, due to the nature of franchise brands,… Read More »

What Is Reputation Marketing and Why It’s Important for Your Local Business

What Is Reputation Marketing and Why It’s Important for Your Local Business

By Shadz Loresco | May 5, 2021
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No local business can succeed without having any idea what their customers are thinking or saying about them. Dry cleaners, florists, dental clinics, plumbing companies and even the fast-food franchise around the corner all benefit from some access to buyer perception and public feedback, which together comprise their reputation. In the digital age, leveraging these… Read More »

Why Franchise Business Reviews Are Important

Why Franchise Business Reviews Are Important

By Kim Barloso | March 17, 2021
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Online reviews are a proven driving force behind business growth, particularly for local businesses trying to claim their share of the market. With more and more people recommending products and services on social media and review sites, other consumers are using online reviews as a way to decide whether or not to make use of… Read More »

How to Grow Your Franchise Business With Reputation Management

How to Grow Your Franchise Business With Reputation Management

By Shadz Loresco | February 24, 2021
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Online brand reputation management for franchises is a must in the digital age. It could be just what your franchise marketing team needs to unify network-wide efforts, boost individual franchisee performance and deliver on growth goals.   Right now, your overall strategy may be cluttered, with each franchisee doing their own thing. Your current and potential… Read More »