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Reputation Management

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A Guide to Responding to Online Reviews for Home Services Companies

A Guide to Responding to Online Reviews for Home Services Companies

By Amber Ooley | July 11, 2018
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While there once was a time when word of mouth was the main method of reputation management, it’s true that today, your company’s online reputation will precede it. It’s so important to encourage and manage your company’s online presence. Responding to all of your home service company’s reviews can seem daunting, but it doesn’t have… Read More »

How to Respond to Negative Facebook Reviews

How to Respond to Negative Facebook Reviews

By Amber Ooley | May 8, 2018
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People who post Facebook reviews usually fall into two groups; people who want to share a positive experience, and those who want to publicly trash your business. Unfortunately, it’s the bad reviews that often grab customers’ attention. You probably can’t prevent getting a few negative reviews, but you can learn to respond to them in… Read More »

How is SEO affected by online reviews?

How is SEO affected by online reviews?

By Amber Ooley | April 25, 2018
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Anyone in business can tell you how important reviews are. Good reviews can make your business stand out from the crowd, while poor reviews can close your doors forever. According to a survey by the marketing firm BrightLocal, positive reviews make 73% of consumers trust a local business more. And customers are reading reviews more… Read More »

Why It’s Important for Businesses to Prioritize Online Reputation Management

Why It’s Important for Businesses to Prioritize Online Reputation Management

By Amber Ooley | April 9, 2018
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In a digital era that’s dominated by social media and online reviews, businesses must constantly be aware of what is being said about their brand online. A recent survey conducted by Clutch found that businesses recognize the importance of online reputation management (ORM): more than half (54%) of the businesses surveyed consider ORM “very necessary”… Read More »

How to Respond to Negative Reviews

How to Respond to Negative Reviews

By Amber Ooley | January 22, 2018
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It happens to the best of us. No matter how vigilant you are at being a fabulous company with fantastic customer service, negative reviews happen. A product gets damaged during shipping, someone doesn’t have the experience they were expecting or an employee goofs. We’re all human, and it happens! It’s how you handle the negative… Read More »

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