As online reviews and social media hold sway on public sentiment, online reputation management services have become indispensable for brands to succeed online. That said, companies must intensify their efforts in delivering exceptional customer care – a critical component of online reputation management (ORM) – to keep customers satisfied and increase the likelihood of positive… Read More »
Online reputation management (ORM) demands proactive measures to shape how a brand is portrayed online. When you apply ORM in marketing, you get more than just good reviews. You attract consumer attention and, thus, potentially get more leads. This blog will look into ORM and its connection to lead generation by exploring: To Manage Online… Read More »
In this era of swipes and scrolls, attention spans are dwindling faster than ever. To capture your audience’s interest, you need more than just compelling text or static images. Enter video marketing. Videos are dynamic and engaging, and they have the power to strengthen your brand’s online reputation. They can convey a message in seconds… Read More »
A bad online reputation can have a knock-on effect on your business: Potential customers may be put off by what they read online or dissuaded from purchasing due to a bad review, resulting in lost customers, lower sales and decreased employee morale. So, how can you tell if your company has a negative online reputation?… Read More »
Some people have strong reservations about online reputation management on Wikipedia. For one, you are never in total control of your reputation on Wikipedia. But what if you discovered a professional or business page on the platform you didn’t create? Should you do away with it and let your reputation on Wikipedia run its course?… Read More »