Should Your Business Turn Off Facebook Reviews Completely?
Per Meta (previously Facebook), recommendations not only help potential customers know more about your business but also make your Page more visible in Meta searches. So, is it a good idea… Read More »
How To Respond to Negative Online Reviews During the Holiday Rush
For the most part, the holiday shopping season is merry for brands. While heightened interest in your products or services is a festive treat, increased sales serve as the icing on… Read More »
How Online Reviews Impact Purchase Decisions
In an era where information is just a click away, consumers have the ability to make informed choices. Gone are the days when they solely relied on outrageous advertising claims or… Read More »
How Online Product Reviews Earn You More Holiday Sales
The holiday season is a time when consumer demands and expectations from brands reach record highs. But with this challenge comes the opportunity to rake in more sales. A holiday marketing… Read More »
The Role of Online Reviews in a Buyer’s Journey
When it comes to pinpointing at which stage of the buyer’s journey online reviews come at hand, the boundaries between each stage become murky. Why? Online reviews have the power to… Read More »
7 Proactive Ways To Promote Good Online Reviews
You can sit back and patiently wait for reviews, but you can get so much more just by asking. To help you proactively facilitate good business reviews, this blog will talk… Read More »
Why Content Credibility Is So Important for Building a Trustworthy Online Reputation
At a time when marketing messaging is abundant but consumer trust is scarce, the demand for establishing credibility through valuable, reliable content can not be ignored. In this blog, we look… Read More »
Should You Pay To Manage Your Online Reputation?
Your reputation encompasses how your brand is perceived by customers, partners and the public at large. This perception has a direct impact on your brand’s bottom line. Online reputation management (ORM),… Read More »
The Do’s and Don’ts of Using Email Marketing for Online Review Generation
First things first, the key to a successful review generation campaign is to nail the quality of your offerings, be they products or services. This alone enables an organic flow of… Read More »
7 Creative Ideas To Try for Your Next Video Testimonial
When it comes to promoting your brand, there’s no better way than through the words of satisfied customers – it results in five times more sales than paid ads (Semrush). Video… Read More »